Christmas cheer and comedy come together for &TV’s double launch
Known for spreading laughter and delivering feel-good entertainment, &TV celebrated the festive season with a special event that doubled as the launch for two new shows: Gharwali Pedwali and Bhabiji Ghar Par Hai 2.0. The network blended Christmas warmth with the upbeat energy of comedy, giving viewers a cheerful start to the holiday week.
A merry launch: festive vibes and funny moments
The launch event carried a clear holiday spirit — think bright decorations, seasonal music and a lot of laughter. The atmosphere was tuned to match the tone of the shows: light, family-friendly and aimed at making people smile. By tying the premieres to Christmas celebrations, &TV set the scene for cozy viewing moments with friends and family.
Highlights of the celebration
- Festive décor and a celebratory mood that matched the shows’ feel-good tone.
- A focus on comedy and family entertainment, emphasizing laughter and warmth.
- Teasers and glimpses from both shows to build anticipation among audiences.
What to expect from the new shows
Gharwali Pedwali and Bhabiji Ghar Par Hai 2.0 are positioned as wholesome comedies designed to bring light-hearted entertainment into homes. While each series will have its own flavor, the overarching promise is the same: easy-to-watch, amusing stories that appeal to a wide family audience.
Viewers can likely expect:
- Strong comic timing and situational humour
- Relatable family dynamics and everyday mishaps
- A feel-good tone suitable for holiday and regular-week viewing
Where and how to watch
Both shows will air on &TV and will also be available on Hindi Z5, giving audiences multiple ways to tune in. The dual-platform rollout aims to reach viewers who prefer traditional TV as well as those who watch content online.
Why the timing makes sense
Launching new comedies during Christmas is a smart move for a channel focused on feel-good entertainment. The holidays encourage family gatherings and relaxed viewing, moments when light-hearted shows perform well. By aligning the premieres with Christmas cheer, &TV not only celebrated the season but also positioned these comedies as natural choices for festive bingeing and everyday laughter.
Looking ahead
With the festive launch behind them, the spotlight will now shift to audience reactions and ratings. If the event’s upbeat tone is any indication, Gharwali Pedwali and Bhabiji Ghar Par Hai 2.0 are set to become part of the channel’s feel-good roster — ready to bring smiles to viewers on both &TV and Hindi Z5.